1. Collected Information.
We collect general types of information about you when you visit and use our website, such as personal information, demographic information, behavioral information, and indirect information. Sometimes we collect combinations of these types of information using third party tools such as Google Analytics.
Personal information is information that can be used to identify you or any other individual to whom the information may relate. This is information is only collected when you contact us. Such information may include your name, address, telephone number(s), and email address. We collect this information during surveys or contests we may run on our website or during the course of communicating with us.
Demographic information is information that may or may not be unique to you in the sense that it refers to selected population characteristics. Such information may include, but is not limited to, zip code, telephone number(s) (including mobile phone number(s) and carriers), birth date, gender, salary range, education and marital status, occupation, industry of employment, personal and online interests. This may be collected during surveys or contests we may run on our website.
Behavioral information is information pertaining to how you use our website, the areas of our website that you visit, the articles you read, what services you access, and information about your computer hardware and software, including your IP address, geographic location, browser preference, operating system type, domain names, times that you access the internet, and other websites you have visited.
Third party information is information about you that we acquire from a third party which may include personal, demographic, behavioral and indirect information.
No Information Collected from Children. We will never knowingly collect any Personal Information from children under the age of 18. If we obtain actual knowledge that we have collected Personal Information about a child under the age of 18, that information will be immediately deleted from its database. Because it does not collect such information, we have no such information to use or to disclose to third parties.
2. How We Use Information Collected.
We use the information we collect to resolve any questions or issues you bring to our attention; analyze the effectiveness of our website and marketing; or to carry out various business functions. Examples of how that information is used include:
Marketing Purposes. We use the information we collect from you to determine your interests in the articles or surveys on our website.
We use and/or disclose your personal information for the purposes of direct marketing as permitted by the Privacy Act.
We will not use your personal information for direct marketing unless:
- We collect information from you:
- You have a reasonable expectation that your personal information will be used for direct marketing ; and
- We have provided you with an opt-out mechanism and you have not opted out. OR
- We collect information from you or someone other than you; and
- You do not have a reasonable expectation that your personal information will be used for direct marketing;
- but you have given your consent or it is impractical to obtain your consent; and
- We have provided you with an opt-out mechanism and you have not opted out
The personal information we collect also enables us to optimise our service to you by:
- We collect information from you or someone other than you; and
- Displaying content and advertising customised to your preferences and interests. For example, offers for pet owners are displayed solely to users with pets.
- Informing you about our services and products and those of our select partners and prize sponsors from time to time and only with your permission that you provide by opting-in on registration, If you opt-out on registration we will not send you this information.
We also conduct internal surveys, analyse and compile in reports, and collect information in an aggregated form (“aggregated information”). This aggregated information does not identify you. We use the aggregated information to design the offers of our select partners and competition prize sponsors as effectively as possible.
Internal Operations. We also use the information we gather to improve the effectiveness of our website, advertising on our website, customer service and marketing efforts or conduct research and analysis of our marketing and advertisements or to perform other business activities as needed.
Legal Compliance. We use the information we gather to detect and prevent fraudulent transactions and monitor against theft. In addition, we use such information to protect the security and integrity of our website and our business.
1. Information We Share With Others.
We disclose your information to third parties throughout the world, or combined personal, demographic, behavioral or indirect information, in the following ways:
Sponsored Content Product and Service Delivery. We share your information with third parties who help us in the delivery of the products and services you have requested on the survey pages.
Website Functionality. We share your information with companies and individuals we employ to perform technical functions on our behalf. Examples include third parties who host our website, analyze our data, provide marketing assistance, process credit card payments, and provide customer service.
Third Party Products and Services. We share your information with third parties who will provide you with their opportunities, products or services. This includes your personal and non-personal information and includes your interests and preferences, so they may determine whether you might be interested in their products or services.
Anonymous information. We share aggregated anonymous information about you, combined with other persons using our website with third parties, so that they can understand the kinds of visitors that come to our website, and how those visitors use our website. This includes demographic information and behavioral information.
Legal Process. We disclose your information if legally required to do so, or at our discretion, pursuant to a request from a governmental entity, or if we believe in good faith that such action is necessary to: (a) conform to legal requirements or comply with legal process; (b) protect our rights or property, or our affiliated companies; (c) prevent a crime or protect national security; or (d) protect the personal safety of users or the public.
Acquisition or Merger. We may disclose and transfer your information to a third party who acquires any or all of our business, whether such acquisition is by way of merger, consolidation or purchase of all or a substantial portion of our assets. In the event we become the subject of an insolvency proceeding, whether voluntary or involuntary, we or our liquidator, administrator, receiver or administrative receiver may sell, license or otherwise dispose of, such information in a transaction approved by the court.
2. Collection and Use of Technology Information.
Web Beacons. A “web beacon” (often referred to as a pixel tag or a clear gif) is a tiny graphic image placed on website pages and in emails, advertising, and other marketing communications that allows us or our vendors to determine whether you have performed specific actions. When you access a page, open email messages, or click on advertising, the web beacon generates a notice of that action to us or our vendor. We use that information to analyze our marketing efforts and website effectiveness.
Google Analytics. We use Google Analytics on our website. In doing so, Google collects and analyzes information about how people use our website, including information about browsing and buying activities. To perform some of these services, they may collect and use information from ours and third-party cookies. To learn more about Google Analytics’ privacy practices and any opt-out choices it offers, click here.
- Google Ads (AdWords)
Google Ads (AdWords) remarketing service is provided by Google Inc.
You can opt-out of Google Analytics for Display Advertising and customise the Google Display Network ads by visiting the Google Ads Settings page: http://www.google.com/settings/ads
Google also recommends installing the Google Analytics Opt-out Browser Add-on – https://tools.google.com/dlpage/gaoptout – for your web browser. Google Analytics Opt-out Browser Add-on provides visitors with the ability to prevent their data from being collected and used by Google Analytics.
For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en
Facebook remarketing service is provided by Facebook Inc.
You can learn more about interest-based advertising from Facebook by visiting this page: https://www.facebook.com/help/164968693837950
To opt-out from Facebook’s interest-based ads, follow these instructions from Facebook: https://www.facebook.com/help/568137493302217
Facebook adheres to the Self-Regulatory Principles for Online Behavioural Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/, or opt-out using your mobile device settings.
For more information on the privacy practices of Facebook, please visit Facebook’s Data Policy: https://www.facebook.com/privacy/explanation
Third Party Advertising. We may use third-party advertising companies to serve ads to you based on the technology information we have collected. These ads may be our or other third party’s ads. As such, we also allow third-party companies to collect certain information when you visit our website site and to use that information to serve or send you their ads for products and services. We may combine and associate the information we collect through these technologies with other information we have collected from and about you.
Do not Track Signals. At this time, we do not respond to browser “do not track” signals.
3. Security of Your Information.
We endeavor to safeguard and protect your information in accordance with the Privacy Act. Your personal information is held and stored in a databank server, which is located in Germany and owned by our parent company. Our parent company meets all current standards corresponding to protecting the privacy of your personal information and we take reasonable steps to ensure our parent company complies with the Privacy Act as if the server is located in Australia or New Zealand.
We do not assume responsibility for the publication of the information due to errors during transmission or due to unauthorised access by third parties. When you submit personal information to us, it is protected both online and offline. We have security measures in place to protect against the loss, misuse, and alteration of personal information under our control. The servers in which we store your information are kept in a secure physical environment. The servers have industry-standard firewalls. Access to such servers is password protected and access by our employees is limited. Currently, we use Secure Socket Layer software (“SSL”) to protect data and to secure any transactions. Although we take commercially reasonable technological precautions to protect your personal information, no information transmission over the Internet can be guaranteed to be 100% secure; therefore, we cannot and do not warrant that your information will be absolutely secure. Any transmission of data at or through our website is at your own risk. However, access to your information is strictly limited and not accessible to the public. You agree that we may transfer your personal information out of Australia or New Zealand in which your personal information will be provided a standard of protection comparable to that found in privacy laws and regulations of Australia or New Zealand.
7. Third Party Collection Use of Your Information.
Third parties also collect and use information about you on our website in the following ways: Advertiser cookies and web beacons. Advertising agencies, advertising networks, and other companies who place advertisements on our website and on the internet generally may use their own cookies, web beacons, and other technology to collect information about you. We do not control the use of such technology and have no responsibility for the use of such technology to gather information about you. Hyperlinks and Sponsored Content. Our website contains hypertext links to the website of third parties. We are not responsible for the privacy practices or the content of such other website. Such links are provided for your convenience and reference only. On Sponsored Content such links are to advertisers who place advertising with us. However, each has its own policies and terms which govern the collection and use of your information when you reach their website. Please review these terms and conditions as they are different from ours. The inclusion of a link to a website does not imply any endorsement of the services or the website, its contents, or its sponsoring organization.
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